About Eric Block

With more than 25 years of brand building experience, Eric Block uses his rare combination of business acumen and creative thinking to help organizations leverage the intersection of two critical business practices – sustainability and marketing.  His Sustainable Branding blog is a resource tracking current consumer trends related to their rising expectations of business and their increasing desire to engage with brands that have a commitment to environmental and social responsibility. He consults regularly with clients and agencies on socially responsible practices and strategies.

Eric’s work experience includes 17 years with Fallon Worldwide, most recently as Chief Operating Officer. At Fallon, Eric was the chief architect of the company’s global expansion helping integrate Fallon offices in London, Tokyo, Singapore, Hong Kong and Sao Paulo. 

At Fallon, Eric developed highly effective branding solutions for a wide range of global clients including United Airlines, Federal Express, EDS, McDonald’s, International Trucks, Jim Beam Brands and Mercury Marine. He also led the team that reinvigorated Nestle’s venerable Purina Dog Chow brand, a case history that was recognized with the American Marketing Association’s Grand EFFIE.

In 2004, Eric became one of the founding partners of Duffy & Partners, an internationally recognized branding and design firm, where he led operations and business development efforts as well as serving as senior strategist on branding initiatives for clients such as Coca-Cola, Panera Bread, Mars, Aveda, HandsOn Network and Susan G. Komen For The Cure.

More recently, he has consulted on responsible branding strategies with a variety of branding, advertising, marketing and PR agencies.  As a consultant, he has contributed to strategic branding efforts for Target, UnitedHealth Group, Cargill, Volvo Cars of North America, Nestle Waters, American Honda, Lundberg Family Farms, Crown Maple, Latitude and others.  He is also a contributing thought leader to the sustainability blog at BlogNotions.

Eric started his career in the television industry including a stint as VP/Creative Services for Fox Television in Los Angeles, where he helped launch FOX, the fourth television network.

4 responses

2 12 2011
Vaughn Lesueur

you are in point of fact a excellent webmaster. The website loading pace is incredible. It sort of feels that you’re doing any unique trick. Moreover, The contents are masterpiece. you have done a great activity in this matter!

16 02 2012
buy oem windows

These kind of post are always inspiring and I prefer to check out quality content so I happy to finally find many excellent point here in the post, writing is simply great, thank you for the post

13 04 2012
How Can I Make Money Online

Wow, superb weblog format! How lengthy have you ever been blogging for? you make running a blog look easy. The total look of your site is great, let alone the content!

21 04 2012

Amazing things here. I’m very satisfied to peer your post. Thanks a lot and I’m taking a look ahead to contact you. Will you please drop me a mail?

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: