Eric Block On Responsible Branding

The European Union Flag. Photo: FundsEurope

By Funds Europe • Reposted: April 2, 2023

The top 10 firms in the 2023 Responsible Investment Brand Index (RIBI) continue to be European asset managers, according to the fifth edition of the global survey.

The research said these brands have solidified their position as ‘avant gardists’ – those with above-average ranking.

The top-ranked firm for 2023 is Candriam, followed in order by DPAM, Axa Investment Managers and Mirova.

Impax Asset Management, Ecofi Investissements, Schroders, Amundi, Robeco, and CPR Asset Management make up the remaining spots, respectively.

European firms held the top 10 spots in last year’s research and their base has since grown. Last year, these top 10 firms represented 24% of the industry. This has crept up to 28%.

As a region, Europe ex UK firms have an average RIBI score of 2.12 which had also increased from 2022 when this was 1.84. The latest score is well above the world average score of just below 1.9.

As a region, the UK has lagged, with an average score of 2.11. This has also increased from 1.72 in 2022, closing the gap with Europe.

North America is the biggest laggard, as a region, with an average score of below 1.7.

“The main challenge the financial industry needs to address remains its reputation – the necessity to establish long-term, trusted and mutually profitable relationships with multiple stakeholders,” says Jean-François Hirschel, co-founder of RIBI.

“With times staying uncertain yet RIBI demonstrating progress within the industry, there has perhaps never been a better time for asset managers to focus on the genuine identity they convey through their brand.”

The RIBI survey is based on an analysis of close to 600 asset managers around the world assessed on commitment and brand.

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